WVBT

Station Profile

WVBT-TV (FOX43) is the FOX affiliate in the Norfolk, VA market and features an outstanding variety of news, entertainment, and sports. FOX43 broadcasts news at 430am, 5am, 6am, 7am, 8am, 630pm, 7pm and 10pm every weekday and produces the FOX43 Sportswrap 7 nights a week at 1045pm to showcase the latest in high school and regional college sports. WVBT also serves as the local broadcast home of the NFL’s Washington Commanders, producing The Washington Huddle which airs on FOX43 and other Nexstar affiliates, namely Richmond – WRIC, Roanoke – WFXR, and Hagerstown – WDVM. NASCAR, NFL, Major League Baseball, College Football, and Champions League Soccer round out FOX43’s 12-month sports calendar. Syndication includes TMZ, Extra, Jennifer Hudson, Karamo, and Rachel Ray. FOX43 also co-sponsors many community initiatives with sister station WAVY and is a regular presence at the Oceana Naval Air Show, the Langley Air Show, and the Patriotic Music Festival.

Market Profile

Norfolk, VA is in the 44th largest DMA in the United States, with a population of approximately 1,865,902 and 779,970 television households, as reported by Nielsen Media.

Cable/ADS penetration is 53% (44% wired, 9% ADS). 17.9% are over the air and 29.1% are broadband-only.  The viewing market includes Virginia Beach (the largest city in Virginia), Portsmouth, Chesapeake, Suffolk, Hampton, Newport News, Williamsburg, and the Outer Banks of North Carolina. The local economy is driven by the military, ports, and tourism and Norfolk is the home to the largest naval base in the world. Major employers include Newport News Shipbuilding, Sentara Healthcare, Virginia Beach Public Schools, Smithfield Foods, U.S. Department of Defense, and the Norfolk Naval Shipyard. Source: Nielsen November 2022, ODU Economic Development, State of the Region Report, October 2022